How to Create a Printable Media Kit for Your Blog Using Google Drive

A media kit is perhaps one of the most vital things you can have when forming relationships with brands and companies with your blog. Whether you're a seasoned blogger who has been around the block a time or two, or a newbie to the blogging world and just trying to get your foot in the door - having a professional media kit can not only show potential partners that you are serious about the work that you do, but can save time and energy when it comes to looking for sponsors.

There are so many options for making a media kit, but I really want to show you how I made mine - a media kit that can be printed out and taken to conferences, mailed to possible clients/sponsors, and still looks great in online form.  By using Google Drive, your media kit/press kit will always be available, it easy to update, and can simply be linked to in email messages or even embedded onto your blog.  However you want to highlight it, Drive is the way to go for a easy media kit that will knock their socks off!





What you'll need:

  • A Google account (obviously).  You probably already have one, but if not, go ahead and create one really quick.  It's ok, I'll wait.
  • Your blog's stats and social media numbers.  Many companies look for your Google Analytics pageviews and unique monthly visitors, as well as your influence on various social media accounts.
  • A headshot.  No, I'm not talking Call of Duty here - so tell your hubby to sit back down.  You'll want a great picture of you that makes you look approachable.  Everyone likes to see the voice behind the writing.
  • A copy of your header/logo.  This way a company can quickly see who you are and what you do.
  • A list of previous brands you've worked with.  I like to include logos for the companies just to jazz my media kit up a bit.  
Getting Started:  
First, you'll want to head to Google Drive (http://drive.google.com)

Click "Create"
and select "Presentation"


Next, you need to go to File>Page Setup...



Here, you'll select "Custom" (first image) and set the page size (second image) to 8.5 inches (width) by 11 inches (height).  This is the standard size of a printed piece of paper.  By doing this, you'll make sure that all of your information fits neatly onto one sheet that you can bring along with you anywhere you may need your media kit!



Now your presentation should look like this:  


Now, click to select the preset boxes and press delete.  This will give you a blank slate and let you put things anywhere you want them!

Creating Your Media Kit

Remember those things I told you earlier that you would need?  This is where you'll need to pull them out.
First, start with your header.  Go to Insert>Image and upload your header/logo image.  Drag it around and resize until you have it where you want it.  I like mine at the top of my page, in true blog format:


Now that you have branded your media kit, it's time to start filling in the rest of your information.  Make use of Drive's Insert>Text and Insert>Images to add in things that you want to include.  

Basic formula for a blogger media kit:


You can spice it up however you want to, and make it truly your own.  Here is a screenshot of what mine looks like (minus my rates):

Once you are all finished, you will have the option of sharing your media kit with a link, or you can download as a PDF file and print it out.  


If you found this tutorial helpful, please consider sharing it with your friends.  Thanks!

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